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Christopher Cherry · Design & digital experience

I make complex businesses clear, useful, and hard to ignore.

Design, digital experience, and the systems that connect them.

Companies I've worked with.

  • Zuora
  • AdRoll
  • Sage
  • Foster Farms
  • Human Rights Campaign
  • Democratic National Committee
  • ACLU
  • Starbucks

Zuora

A connected body of work across campaigns, publications, illustration, and events.

Land and Expand

01 / 14

Film

Brand stories and event experiences, built to move.

Subscribed in-a-box Opening Video3:04

Illustration

An ongoing collection of places, objects, and everyday observations.

Photography

People, architecture, and the moments between them.

Selected: 24 photographs

Sage

My approach to product education and digital experience: audience selection, product tours, and short learning interactions.

Product information in context.

My approach is to connect what a person needs to understand with the task they are evaluating.

Audience selection provides context. Product tours demonstrate a workflow. Short learning moments explain one concept at a time.

The process is to prototype these interactions, test understanding with people, and revise the experience.

Illustrative interaction

  1. 01

    Set the context

    Vertical, role, and segment

  2. 02

    Demonstrate a task

    A short product tour

  3. 03

    Explain a concept

    One learning moment

  4. 04

    Test understanding

    Observe, then revise

Portfolio examples of the approach, not Sage product screens.